Category: Serif

Serif is a UK software publisher previously know for its low-cost alternatives to professional creative tools like Illustrator, Photoshop and PageMaker. Its past portfolio of Windows programs includes DrawPlus, PhotoPlus and PagePlus.

Now, though, Serif has taken a bold new direction, developing a suite of initially Mac-only professional creative applications under a new ‘Affinity’ brand. The first was Affinity Designer, the next was Affinity Photo and an Affinity Publisher is in the pipeline.

Affinity Photo is the most interesting for us because its a thoroughly modern, fast and effective Photoshop alternative. A Windows version is due soon and there’s an extremely capable iPad version too, which offers all of the tools of the desktop program.



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